Frequently Asked Questions
Answers to common questions about Steadybeat.
Before You Start
Steadybeat uses official APIs for publishing. This requires your accounts to meet certain requirements.
Steadybeat can only publish to Facebook Pages, not personal profiles. This is a Meta API limitation that applies to all social media tools.
If your business uses a personal profile, create a free Facebook Page:
1. Go to facebook.com/pages/create
2. Choose page type (Business or Brand)
3. Fill in basic info
4. Done! You can now connect the page to Steadybeat.
Instagram publishing requires a Business or Creator account linked to a Facebook Page.
Switch to a Business account:
1. Open Instagram → Settings → Account
2. Select 'Switch to professional account'
3. Choose Business or Creator
Link the account to your Facebook Page (this is now done from the Facebook side):
1. Open Meta Business Suite (business.facebook.com) or your Facebook Page settings
2. Go to Settings → Linked accounts
3. Select Instagram and click 'Connect account'
4. Log in with your Instagram credentials and confirm
Personal Instagram accounts cannot be published to via the API.
YouTube publishing requires a YouTube channel linked to your Google account.
If you don't have a channel:
1. Go to youtube.com
2. Click your profile picture → 'Create a channel'
3. Follow the instructions
4. You can now connect the channel to Steadybeat.
Publishing to LinkedIn requires a company Page you administer (admin role). You can't publish to personal profiles via the API.
If you don't have a company Page, create one at linkedin.com/company/setup/new. When you connect LinkedIn to Steadybeat, pick the Pages you administer.
TikTok and X don't require a business page or a separate account. A regular account works as is.
TikTok: every post must include an image or a video. You choose the post's visibility (public, followers, only me) in Steadybeat when publishing.
X: a post can be text only, or text with an image. The maximum length is 280 characters.
Facebook and Instagram don't allow publishing to personal profiles via API. Meta removed this capability for security reasons (to prevent spam and abuse).
This limitation applies to all social media tools – not just Steadybeat. Hootsuite, Buffer, Later and others work the same way.
Solution: Create a Facebook Page for your business (free) and switch to an Instagram Business account.
Account Management
1. Log in to Steadybeat
2. Go to Dashboard → Accounts tab
3. Click 'Connect Facebook & Instagram'
4. Log in to your Facebook account
5. Select the pages you want to manage
6. Accept the requested permissions
Steadybeat automatically discovers Instagram Business accounts linked to your Facebook Pages.
If you already have connected pages and want to add a new one:
1. Go to Dashboard → Accounts tab
2. Click 'Reconnect Facebook & Instagram'
3. Facebook shows all pages you are an admin of
4. Select ALL pages you want to manage (including previously connected ones)
5. Accept permissions
The new page will appear in your accounts list. You can now publish to it.
Note: You must be an admin of the page for it to appear in the list.
Yes. Steadybeat supports multiple accounts simultaneously. In the publish view, you can select which pages and accounts to publish to.
Each Facebook Page can have its own linked Instagram Business account. Both are connected automatically when you connect a Facebook Page.
Facebook/Instagram connections expire after about 60 days. Steadybeat shows a warning when the connection is expiring.
To reconnect:
1. Go to Dashboard → Accounts tab
2. Click 'Reconnect Facebook & Instagram'
3. Select the same pages as before
4. Accept permissions
Reconnecting does not remove previous posts or settings.
If reconnecting doesn't work or pages don't appear, try resetting the connection:
1. Go to facebook.com/settings?tab=business_tools
2. Find Steadybeat and click 'Remove'
3. Reconnect from Steadybeat
1. Go to Dashboard → Accounts tab
2. Click 'Connect YouTube'
3. Log in to your Google account
4. Select your channel and accept permissions
YouTube connections last about 6 months before they need to be renewed.
Go to Dashboard → Accounts and click the platform's 'Connect' button. Log in and approve the permissions.
TikTok and X work with a normal account. LinkedIn needs a company Page you administer — pick the Pages you manage when connecting.
Analytics
Analytics data (likes, comments, reach) updates approximately every 6 hours. Data is fetched from platform APIs when you open the dashboard.
Newest posts are updated first. Older posts update gradually on subsequent visits.
Reach and impression data is available on Facebook, Instagram and LinkedIn. YouTube, TikTok and X don't expose per-post reach, so it shows empty there.
Reach can also show as '–' for posts that reached very few people. Likes and comments are always shown regardless of account size.
General Questions
Steadybeat is a social media tool that lets you publish content to multiple platforms at once. Write your message once, add an image or video, and publish to Facebook, Instagram, YouTube, TikTok, X and LinkedIn with one click.
Supported platforms:
• Facebook (Pages)
• Instagram (Business/Creator accounts)
• YouTube (channels)
• TikTok
• X (Twitter)
• LinkedIn (company Pages)
You can publish unlimited posts to Facebook, Instagram, TikTok, LinkedIn and YouTube. X (Twitter) is the exception: X charges social media tools for every post made through its API, so X posts are capped. The limit is 20 posts per month on Basic and 100 on Pro. Other channels don't count toward this limit, and it resets at the start of each month.
Facebook/Instagram connections are valid for about 60 days for security reasons. This is Meta's requirement, not a Steadybeat limitation.
Other platform connections also expire eventually, for example YouTube about every 6 months.
You'll be notified when your connection is expiring. Reconnect by clicking 'Reconnect' in the dashboard.
You can remove Steadybeat's access from Facebook settings:
1. Go to facebook.com/settings?tab=business_tools
2. Find Steadybeat in the list
3. Click 'Remove'
After removal, Steadybeat cannot publish to your account until you reconnect.
You can remove Steadybeat's access from TikTok:
1. Open the TikTok app
2. Go to Profile → menu (≡) → Settings and privacy
3. Select Security and permissions → Manage app permissions
4. Find Steadybeat in the list
5. Tap the app and select 'Remove access'
After removal, Steadybeat cannot publish to your TikTok account until you reconnect.
On all platforms the maximum video size is 100 MB.
Facebook and Instagram:
• MP4, MOV
• Duration 3 seconds – 15 minutes (Instagram), 3 seconds – 90 minutes (Facebook)
YouTube:
• MP4, MOV, AVI, WebM
• Shorts: portrait format, up to 3 minutes
TikTok:
• MP4, MOV
• Duration 3 seconds – 10 minutes
X (Twitter) and LinkedIn:
• No video publishing via Steadybeat – posts can include an image
Audio that is part of the video file works. If the music is already baked into the file – for example you added it while editing – it publishes with the video as normal.
You cannot pick a track from a platform's own music library through Steadybeat. TikTok sounds and Instagram or Facebook music stickers only work when you publish directly in the app. This comes from the platforms' licensing terms, and the limit applies to every scheduling tool, not just Steadybeat.
Keep copyright in mind too. If you embed protected commercial music in the video and publish through the API, the platform may mute or block it. Use royalty-free or self-licensed music instead.
If you want a trending platform sound, publish the video directly in the app.
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